Branding & Customization

Our laminated worm bags are designed to be branded and customized using stickers. Here are some ideas for labeling your bags:

Branding & Business Information

Customizing your laminated bags with high-quality stickers is a powerful way to establish and promote your brand. By incorporating your company logo, business name, and website URL directly onto each bag, customers will instantly recognize your products and know where to find more. Adding a QR code makes it easy for anglers to scan and instantly access your site, browse new releases, or place reorders. Stickers can also feature your social media handles, allowing customers to connect, follow, and tag your brand in their posts. Consider including a short company bio to share your story.  You can highlight that your baits are proudly Made in the USA or that you are a Veteran-Owned Business. You can also emphasize your commitment to quality by stating that each worm is hand-made and custom-designed for performance. If your company donates to causes or supports local charities, call that out too; many customers appreciate knowing their purchases contribute to something meaningful.

Product Information

Another great use of custom stickers is to label each bag with specific details about the plastic worms inside. Include the name of the lure, its color, quantity per bag, and size. It's also important to include details that the angler can't easily see, like whether it's scented, glow-in-the-dark, salted, or if the color can bleed. Providing this information helps customers make informed purchasing decisions and increases their confidence in your product. Price tags and UPC barcodes are essential for retail environments and streamlined inventory tracking. You can also include instructions for rigging (e.g., “Best used with a Texas rig” or “Perfect for drop-shot”), tips for storage, or suggestions for companion baits to cross-promote other lures. A re-order QR code or link ensures that happy customers can easily purchase again.

Miscellaneous

Don’t overlook the importance of including additional regulatory and safety information on your packaging stickers. A California Proposition 65 warning may be required depending on the materials used in your product. Labels such as “Not for Human Consumption,” “Keep Out of Reach of Children,” and “Store in a Cool, Dry Place” are also a great idea. A small recycling icon or note encouraging responsible disposal helps promote sustainability. If your product or design is patented or patent-pending, that information should be displayed clearly. For environmentally conscious anglers, you may also want to include a Catch & Release statement. All of these details reinforce your professionalism, build trust with your customers, and show that your company operates with integrity.